Why Company Culture Matters

Company culture is often under discussed, but it’s a hugely important part of your workplace’s health. It can influence so many factors, but one of the most critical areas of impact is how happy your employees are at work. It’s long been proven that happy employees are better employees, and better employees make for a better business.

We’ve all heard the horror stories: big companies notorious for being intense and cutthroat with employees driven to go so far as to sabotage one another to get ahead. Those actions are all at least partially attributed to a company culture that’s been cultivated over time – whether intentionally or not. That’s why it’s so critical to devote time and resources to evaluating and understanding your own business’ culture and learning how to craft it so you’re running the type of company you’d be happy working for.

Not convinced yet? Check out these statistics from a 2015 study out of business schools at Columbia and Duke:

  • Only 15% of respondents were happy with the current state of their company culture;
  • More than half of those surveyed said company culture has a direct impact on critical business operations, including profitability, creativity, productivity, and growth rates;
  • More than 90% believed in the importance of healthy company culture at their current companies;
  • 92% felt improving company culture would directly improve the company’s value;
  • 70% of respondents believed improving company culture was a responsibility that fell to senior leadership.

Great company culture doesn’t happen overnight – and it doesn’t happen by accident. Leaders and managers must all work together to foster the kind of environment they believe is best for their business.

Need a hand evaluating your company’s culture and implementing proven strategies to help improve it? Get in touch and we can talk about your individual needs.

Leave a Reply

Your email address will not be published. Required fields are marked *